DOCUMENT VERSION: 1.2
Publication date (Asia/Bangkok): 2026-10-12
Effective at (UTC): 2026-10-12 11:15:00.000 UTC

User Content: Ownership and Limited Service License

Version: 1.2 · Publication date (Asia/Bangkok): 2026-10-12 · Effective at (UTC): 2026-10-12 11:15:00.000 UTC

Versioned copy: User Content Terms v1.2 (English text).

This section applies to content you submit through Mahalai, including posts, comments, images, and chat messages ("User Content"). Mahalai is operated by RYU WOOJIN, trading as EGO-Works, a sole proprietorship in the Republic of Korea ("we", "us"). Read this section together with our Community Guidelines and Privacy Policy.

The limited service license applies only to User Content you submit on or after the later of the stated effective date and the time you explicitly agree to these Terms. It does not cover content submitted earlier or authorize prior use.

1. Your ownership and other people's rights

You retain the copyright and other rights you hold in your User Content. Submitting it to Mahalai does not transfer ownership to us.

You must have the rights, permissions, or other lawful authority needed to submit your User Content, make it available to its intended audience, and grant the limited permission below. Your User Content must not unlawfully infringe another person's copyright, trademark, rights in their image or likeness, privacy, personal-data rights, or other rights. Obtain permission from the relevant rights holder or person when the law requires it. Giving credit alone does not necessarily authorize use of someone else's work.

2. Permission needed to provide Mahalai

For User Content submitted within the scope above, you grant us a non-exclusive, royalty-free license to store, reproduce, technically process, transmit, and display your User Content only to the extent needed to provide, maintain, secure, and moderate the Mahalai service.

We may engage service providers to carry out these operations on our behalf, only within the same purpose, access, and duration limits. They receive no independent right under this license to use your User Content for their own purposes.

This license does not authorize selling your User Content, using it in advertising or marketing, or training AI models. If we wish to use your User Content for any of those purposes, we will first obtain your separate, specific permission. It does not transfer your ownership or require you to waive your rights as an author.

3. Audience and access

We display and deliver your User Content according to the audience and access rules of the feature you use, including any user-selectable access settings, if available. Posts and comments are available only to users permitted to access the relevant feature. Chat messages are delivered to the participants permitted to access the relevant conversation. This license does not authorize us to make restricted posts or chats public.

Access by personnel and service providers is limited to what is necessary for service operation, support, security, moderation, or compliance with applicable law, as described in our Privacy Policy. The license does not replace the requirements of applicable privacy law or provide blanket consent to process personal data.

4. Reporting rights concerns and requesting review

If you believe content on Mahalai infringes your rights, or you are authorized to act for the affected person or rights holder, contact mahalaiapp@gmail.com. You may also use the Report action on a post or comment, or long-press a chat message and choose “Report this message.” If there is no specific copyright or privacy category, select “Other” and describe the concern. Identify the content or its location, explain the rights concern, and provide a way for us to contact you. Include relevant supporting information, but do not send unnecessary identity documents or other sensitive information.

We review reports and may ask for information needed to assess them. We may restrict access to or remove content while reviewing a report, and take appropriate action under the Community Guidelines and applicable law. Where appropriate and legally permitted, we tell the affected user what action was taken and why. We may suspend or terminate accounts for serious or repeated violations, subject to the applicable Terms and review process.

If you believe a decision was mistaken, contact mahalaiapp@gmail.com or use Profile → Settings → Request. Identify the content or decision and explain your reasons, with any relevant evidence. For eligible post or comment moderation decisions, the “Ask for another look” control opens an in-app review request. Its availability depends on the decision and any earlier review request. Chat decisions do not have that same in-app appeal control; use the contact routes above. A review request does not guarantee restoration. Applicable statutory notice and counter-notice procedures remain available and will be handled in accordance with the law; this general review process does not replace them.

5. Deletion, account closure, and the end of the license

Deleting content and closing your account have different effects.

Posts and comments: deleting your own post or comment hides it from ordinary service access. The text becomes eligible for scheduled cleanup 90 days after the post or comment is marked deleted, except where a legal hold applies. Associated photos are not necessarily purged on that same schedule: a photo remains stored while it has a post reference. Once no post reference remains, the photo becomes eligible for the daily cleanup when its file creation time is more than one day old. This one-day threshold runs from file creation, not from when the post reference is removed. Eligibility does not guarantee that the cleanup job will run or that deletion will complete; a failed or skipped run can delay cleanup. A request for complete deletion of posts and comments also covers their associated photos and thumbnails, as explained below.

Chat messages: “delete for me” hides a message only from your view. It does not remove the message from other participants' view and does not start the 90-day cleanup described here. The sender can use “delete for everyone” within 24 hours of sending. That action hides the message body and photo from the conversation and schedules content cleanup after 90 days. Closing a group also schedules its message-content cleanup after 90 days. Message identifiers may remain.

Account closure: deleting your account does not by itself delete the bodies of your posts and comments, their photos, or your chat history. The account's author identifier is reassigned. Identifying details in the content itself may remain. Retained content remains accessible only under the relevant feature's existing audience and access rules. Account closure does not authorize any new use.

Requests for complete deletion: during account deletion, you may select “Request complete deletion of my posts and comments.” This request covers your posts, comments, their photos, and thumbnails. Once we have verified your deletion request and your authority over the content, we remove the requested content from ordinary service access and complete its deletion, subject to the limited retention described below. Submitting a request is not confirmation that deletion is already complete. This option does not include chat messages or delete chat history from all participants' accounts.

For help with a deletion request or content you cannot manage yourself, contact mahalaiapp@gmail.com. While you can still access your account, you may also use Profile → Settings → Request. Contact the email address for a request concerning chat content; the post-and-comment deletion option does not apply to chats. We may ask for information reasonably needed to identify the content and verify the request. Do not send unnecessary identity documents or sensitive information.

End of the license: while your content remains available on Mahalai, including after account closure, the license continues only for the limited service purposes and permitted audience described in these terms. You may request removal through the routes above. When content is removed from ordinary service access following your deletion action or a verified deletion request, or is otherwise permanently removed, the ordinary service license for that content ends. “Delete for me” alone does not end the limited license needed for other conversation participants' permitted access. We do not retain an indefinite right to display removed content because it was previously submitted or because your account was closed.

Restricted retention after removal: any permission that remains after the removal described in the preceding paragraph is limited to handling restricted copies strictly as needed to complete technical deletion, retain backup copies, if any, until they are deleted under the applicable backup-retention cycle, or comply with a legal obligation or legally justified preservation requirement. It does not authorize ordinary service display, marketing, AI-model training, or any other new use. Copies kept solely for a legal preservation requirement are deleted when that requirement ends, unless another lawful requirement applies. Permission for each residual copy ends when it is deleted. Retaining a restricted copy does not extend the ordinary service license.

Copies kept independently by other users outside our service, such as screenshots already saved to their devices, may remain beyond our control. That does not give us an additional license or cancel anyone's obligations under applicable law. The Privacy Policy describes the applicable personal-data retention and deletion rules.

6. Versions and changes

We identify the version and effective date of these terms and provide notice of material changes through the service. If a change materially expands the rights we request in User Content, we will explain the change and obtain your agreement before relying on the expanded permission. Merely publishing an updated page does not itself grant us new rights in previously submitted content.

Related documents:
Community Guidelines: https://mahalai.app/?lang=en#guidelines
Privacy Policy: https://mahalai.app/?lang=en#privacy